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10 DESIGN | EXPO Pavilion | Architecture by 10 DESIGN
10 DESIGN | EXPO Pavilion | Architecture by 10 DESIGN
10 DESIGN | EXPO Pavilion | Architecture by 10 DESIGN
10 DESIGN | EXPO Pavilion | Architecture by 10 DESIGN
10 DESIGN | EXPO Pavilion | Architecture by 10 DESIGN
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10 DESIGN | EXPO Pavilion | Architecture by 10 DESIGN

Created and Sold by 10 DESIGN

10 DESIGN

10 DESIGN | EXPO Pavilion - Architecture

Featured In Hong Kong

$ On Inquiry

10 DESIGN’s Proposal for an Expo Pavilion – A Country Without Walls A Future Without Limits

By imagining, making, communicating, and sharing within the pavilion’s activity spaces on the ground, a bright and open future is revealed in the clouds above. We developed our concept for the pavilion to respond to the idea of communicating, openness, hospitality, and change. Design Partner, Paul Rodgers said: “10 DESIGN’s vision was to create a memorable pavilion that celebrates the country today, and shares the hopes, achievements, and creativity of the future. By removing the pavilion walls, we are removing barriers to interaction, allowing spaces to flow and movement to be fluid and relaxed.”

The pavilion is organised to allow visitors to connect with the people and the chronology of the country by discovering its rich history and culture, experiencing its hospitality and landscape, and contributing toward its future.

The formal proposition is inspired by nature and delivers a journey without walls where visitors are welcomed in to experience the country through an undulating landscape. The landscape reflects its topography and geology and contains a discovery hall with spaces for innovation, creation, and contemplation.

The landscape contains activities for children refreshment and relaxation areas, and is organised around a ‘Hakawati’ zone, reflecting the ancient tradition of storytelling, emphasising conversation and connection, and is shaded by a dream cloud symbolising the future. The landscape gently rises to meet the future cloud, leading visitors upwards and creating a fluid link between the present and the future.

The future cloud would contain 4 areas themed around the senses: sight, scent, sound, and touch. Content from around the pavilion would be broadcast and displayed for visitors to experience.

For media enquiries, please drop a note to Catherine Chan, Partner - Marketing at cchan@10design.co.

Item 10 DESIGN | EXPO Pavilion
Created by 10 DESIGN
As seen in Hong Kong, Hong Kong
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10 DESIGN
Meet the Creator
Wescover creator since 2020
10 Design, part of Egis Group, is an international architecture and master planning practice with offices in Hong Kong, Shanghai, Edinburgh, Dubai, Miami, London, Shenzhen, and Singapore. 

Founded in 2010, the practice has designed and delivered work in 60 cities across Asia, the Middle East, Europe, and Americas. 10 Design has won over 80 international awards and major design competitions.

10 Design works at diverse scales, from the design of individual buildings to the planning of cities. The practice focuses on bringing innovative design solutions for multicultural projects, with economic and social integrity. Its works include large-scale mixed use development, retail, office, residential, hospitality, transport, education, cultural, and civic projects.

The practice’s parent company Egis is an international group, headquartered in Europe, offering consulting, engineering, and operations services in the construction and mobility services sectors. With a worldwide reputation for excellence and sustainability, Egis and 10 Design together provide a comprehensive service that encompasses building engineering and architectural design.